RAJA ROY CHOUDHURY; ISHA JOSHI; MAYUR PHATAK. Consumer Psychology Strategies for Influencing Pricing, Checkout, and Retention. The International Journal of Humanities, Social Sciences and Business Management, [S. l.], v. 2, n. 2, p. 15–34, 2026. DOI: 10.62896/ijhsbm.v2.i2.03. Disponível em: https://ijhsbm.com/index.php/files/article/view/51. Acesso em: 22 jun. 2026.