Sustainable Business Practices and Organizational Performance

Abstract

The integration of Sustainable Business Practices (SBP), encompassing environmental, social, and governance (ESG) factors, is transitioning from a peripheral corporate social responsibility (CSR) activity to a core driver of competitive advantage and superior organizational performance. This paper briefly examines the impact of SBP on key performance metrics. It argues that sustainability efforts enhance financial outcomes by reducing operational risks and costs, improving brand equity, and attracting high-quality talent and investment capital. Ultimately, organizational performance in the 21st century is increasingly defined by the ability to create shared value for both shareholders and society.